Adsense Click Fraud

Written by Steve Blalock

Sunday, 29 March 2009 03:09

Many web site owners are getting their Google Adsense account terminated when they have done nothing wrong to deserve it. Considering the money that they are getting from Adsense, they would certainly want to get back into it.

It is that same consideration why the Google Adsense click fraud is thought of and why many people are getting into it.

Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.

How do you prevent being involved in this fraud?

A majority of web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look for any suspicious activity on your site. Problems like this are very serious and giving it to them is saying that you would want to help them in any way you can in solving the problem.

It can also help if you have a click monitoring software. If you do not have one yet, you should try and get one. There is absolutely no major factor preventing you from having one because most of this software is free.

As usual, all the information you have received should be turned over to Google. This is showing Google that you too are fighting against click frauds and are no part of it.

Study your server logs and watch for activity that seems suspicious. Report anything that you may find odd, whether it is a big or small issue.

You may want to consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will not let Google mistake another user as you. You can do through a htaccess file.

Keep your Adsense off of pages with pop ups and pop unders. Your ads should not be displayed on content sites that promote illegal activity or tampering of the legal rights of other people or business. Included in this are content that is considered adult in nature and gambling. If you think that you may be breaking this rule, immediately remove your content or Adsense from the web page.

Be truthful and confess up to Google any times when you might have clicked on your own Adsense ad, whether accidentally or intentionally. Or the times when you have done something that is against the Terms of Service that they are implementing. Be honest about anything that you may have done that is wrong. Confessing is way better than Google learning about it eventually. It would mean eventual termination and not getting back what you have worked so hard for.

Do not tell your family or friends about Adsense on your website. Chances are they may start clicking on them to help you make money without you knowing it. They may be doing more harm to you than help.

If ever someone you know chanced upon your Adsense, make sure they understand that they cannot click on your ads under any circumstances. It would be wise to brief them on important things about Adsense and what not to do with them.

Most pay per click networks have different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browsers information, users session info and pattern recognition. They also have systems available that detect fraud. In addition to this, they also have specialized teams monitoring how things are going and helping advertisers stop click frauds.

Google offers suggestion on how to avoid click fraud. Using negative keywords can be used to keep your Adsense from showing products and services that are in no way related to yours. Adding tracking URLs to your links allows you to track the traffic coming from Google.

Do not be caught in the Google click fraud. Be aware and be wary.

About the Author:

Now that you have a website and an online presence, you need traffic! Make sure you get Steve Blalock's free reports at www.onlinebizsource.com build website traffic Click here to get your own unique version of this article with free reprint rights.

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